Profitable SideBiz

Launch & Grow a

In 12 weeks

After years of playing along in Corporate America...

...You're wondering what your life would be like with more autonomy & Freedom

But your experience & exposure has only demonstrated success in a traditional corporate structure.

Making full-time income as your own boss is absolutely possible if you apply the SideBiz Success Framework I've used to launch & grow my business to 6-figure business in less than 18 months.

It's entirely possible to:
-- Wake up without anxiety & dread for the day

-- Be wildly passionate about your life's work

-- Succeed outside of the stifling,  oppressive & biased 9-5s

-- Gain back autonomy of your well-being, your health & your time

You have an idea you've seen other folks make money from, but you can't seem to identify how you can do the same

Does this sound like you?

You're working a job you don't love and dream about autonomy and freedom as your own boss

You have a passion project you'd like to elevate from expensive hobby to profitable business

You're current job is crazy busy, and you don't have the time (or energy) to waste in researching the strategies for success or make expensive mistakes

After successfully replacing my multiple six-figure income in 18 months & helping dozens of lawyers & other risk-averse, high achieving professionals begin profitable side hustles, I've noticed common obstacles folks face when trying to get their sidebiz off the ground

It's time to stop allowing the years of dissatisfaction to accumulate and custom design a life of Freedom That you love.

You know that being an entrepreneur may address all the issues you have with your current career, and you just need a solid blueprint to be able to use the limited time you have to come correct & make real money.

So, are you ready to do the damn thing?

Building, Maintaining and Thriving as the founder of a successful side business

 a 12 Week Coaching Program for

SideBiz Success Academy is a 12-week coaching program to help you establish a legal and accounting foundation, craft a clear business plan to meet your revenue goals, set a strong social media strategy in motion and productively use your time to tackle it all as a profitable side hustle.

We walk through all the basics together: sales, marketing, key administrative tips and tools, top resources and my go-to tech recommendations.

SideBiz Success Academy

Enroll here

-- Bi-weekly coaching calls for accountability and Q&As
-- Slack member only channel for questions & group support
-- Audited Homework assignments 
-- Live time feedback on social media accounts & strategy implementation
-- Community of budding entrepreneurs all at the same development stage

you’ll learn:

In this coaching program

Learn how to legally protect your business and set yourself up for success

Legal and Banking Foundations


Learn the one problem and solution that your side business will address and who is your ideal audience

Clarity on Your Biz


Learn how to structure your side business to ensure profits

Keys to Profitability


Learn how to optimize social media for visibility and growth

Social Media Tips and Tricks


Learn what programs, apps and tech advances I'd recommend

Tech Tools 


Learn how I managed to grow from a mere idea to a full-time business in 12 months (on the side)

Tips for Productivity


"After working with Janelle, I found a greater sense of confidence in my ability to build my dream. That may sound cheesy, but I didn't think I had the time to make my business idea great. I thought the partnerships I desired were out of reach based on my experience in the industry, but I quickly realized I am more experienced in my 'why' than I gave myself credit for, and while working with Janelle (and her hard ass love nudges of advice), I landed a partnership with the largest furnishing authority in the world...the world, Craig.
The best part about my time with Janelle is now I know my success is possible. Seeing how much we were able to accomplish in just 2 months has been mind blowing. I now believe anything is possible if you break it down and focus on taking small bites of the bigger picture. I am now seen and respected as a whole ass designer, standing firmly in a space I created."

- Ashley

- Irnise

"I have quadrupled my side business income in the months since I have worked with Janelle, I have expanded my services, and I have been ready to pivot as opportunities have presented themselves. Janelle is great at noticing the little things that can lead to great change and continuously encourages and supports me as I adjust and grow in my current practice. The value of the services that she provides equals the investment and is well worth it. In the program, I have learned from the other group members, and we worked through some of those tough business questions that come up along the way together. Our coaching calls are both encouraging and informational. Group members will gain significant knowledge and insight when they join this comprehensive and informational program." 


I’m Janelle.


I'm a career & digital media strategist, which is a fancy way to say that I help miserable people reinvent their careers, and I'm REALLY GOOD at it when that reinvention involves social or digital media. 

After 6 years as a corporate BigLaw attorney, I transitioned from running my coaching & consulting business as a side business to my full-time career just 12 MONTHS after launching my website. In my year of successful side hustling, I learned a LOT...

After working with hundreds of clients to define their passions, execute business visions & launch successful side businesses, I'm ready to share all I've learned, taught and acquired to help your side business thrive

I went from side hustler to successful full-time entrepreneur in 12 months flat

You are passionate about addressing a problem in the world with your product, service and/or retail location

You want to use a personal brand and/or social media to market and sell your products and/or services

You are unsure what sidebiz you'd like to get into

You hate social media and have no intent of incorporating it into your business venture

You are not financially ready or able to make the investment necessary to grow your business profitably

You are serious about building a sidebiz that could make real income and potentially be your full-time career

You're a good fit if:

This is not a great fit if:

Enroll today

Application-Based Program

This is an 

“I always assumed I didn't have the time or capital to make my business what I dreamed -- I was wrong AF. Janelle has helped me launch and elevate my business week by week. No hypotheticals, no one size fits all. I'm booked out for three months because of the work I did with her. She's smart, she knows what works, she's walking the walk and she makes this shit so easy to implement. Oh, and she doesn't drag these things along to get you to "need" her longer, which was something I was always concerned about in hiring a coach.”

“When I first started working with Janelle, I had no LLC, no clear vision for my nothing. Within the first two months, I got my first PAID client (and had 5 more booked clients before the program was over). Janelle gave me more than just the outline for a business. She gave me the confidence, clarity and belief that what I dreamt could all be real, and more importantly, my reality.”


The program begins February 2nd. Our last coaching call will be April 13th and access to materials lasts through April 16th at 5PM.

While there are no specific opportunities to meet with Janelle one-on-one, the program is designed with continual opportunities to ask all questions directly with Janelle & the program coaches. Between bi-weekly coaching calls and a members only Slack channel (where Janelle answers all questions live time) and also direct feedback & audits on all submitted assignments, we can't imagine a scenario where 1:1 would be needed for success, but let us know because we are committed to client success.

Yes! We have a monthly payment plan to make the program as accessible as possible.

Janelle hosts 1 hour bi-weekly coaching calls at noon (every other Tuesday of the program). Outside of each call, we recommend allocating at least 5 hours per week to learning and execution.

Great question! We would never want you to be unhappy. Due to the digital nature of the program, refunds are not offered, but we will do everything possible to rectify any dissatisfaction. 

When does the program start and end?

Are payment plans available?

What is your refund policy?

what is the time commitment for this program?

Are there opportunities to meet with Janelle 1:1?

Frequently Asked Questions

Enroll in SideBiz success academy

You're tired of having your time controlled by someone else...
It's exhausting dealing with corporate micro-aggressions and BS...
It's frustrating watching other folks achieve freedom while you feel stuck...
It sucks constantly wondering if you'll ever achieve the autonomy you so badly desire...

The time to enroll in SideBiz Success Academy is now. Don't let another year go by with you still miserable. Build the exact life you want from scratch.

follow along on Instagram:

Chase joy relentlessly, friends

Each edition of The Juice with J. Nicole newsletter contains: a monthly self-care initiative, a smoothie recipe shared only with the newsletter crew, quick and easy weeknight meal inspo and so much more...